Today’s Guest Post comes from my friend Carolyn Zick of Badaxe Enterprises and she is here to tell you about an amazing opportunity that will help you start 2023 off on the right foot! Take it away, Carolyn!

When was the last time you felt like you had a quick win on social media? As much as I tell folks that building a meaningful presence on social media is a long game (it is), there are certain actions you can take to optimize your presence that will help you start attracting the right folks to your profile.

May I present to you: Five tasks you can do in five minutes or less to help boost your social media presence!

Yes. These are easy tasks that will start providing a positive impact as soon as you implement them.

1. Check your links in your profiles. Are they all working, accurate, useful?

These links are the inroads to greater involvement with your brand. The whole point of your social media presence is to give the folks who want to give you money easy ways to do it. If your links in your profile or bios are broken, out of date, or irrelevant, you are giving them bad directions on their journey to giving you money.

2. Update your profile pictures to be something relevant to your actual brand. (You know who you are with the cat photos)

This is a space for you to showcase your branding and give folks an image to relate to. Make sure it is relevant and easy to discern.

3. Put keywords (not hashtags) in your about section, but make it readable.

If you can explain in less than a sentence who you are and what type of people you serve, you are winning at the about section. Emojis can help convey meaning when there is a limited number of characters available, but keep them limited.

4. Comment on one ideal client's post in a genuine way. Nothing stupid. Care what they are saying. And actually mean it.

Social media is all about being social! Connecting with your ideal clients in a meaningful way is always time well spent.

5. Post an introduction with your face in it. Tell the story of your brand.

More and more people want to connect with and buy from a brand that has a clear story and ethos. Share yours and get used to sharing it regularly. The more you talk about who you are and what you do, the more folks will know who you are and what you do. Weird how that’s connected, right?

That's it! These five things are easy to do and they will get you on the path to being more findable and more relatable to your ideal clients.

Want more actionable steps to being more impactful on social media for your brand?

Join us in January 2023!

Stressed to Strategic: 30 Days to Social Media Success is a month-long workshop that will take you from being chaotic and uninspiring on social media, to being intentional and impactful with your online presence.

In this first ever cohort of Stressed to Strategic, you are going to get exclusive access to two bad ass founders and marketing experts: Jess Reidy, Founder of Social Siren Marketing + Carolyn Zick (Me!!), Founder of Bad Axe Enterprises.

PLUS tons of curated resources, and the skills you need to stop stressing and get strategic with your social media presence.

Learn more and register here.

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